Assists is a sports platform built on the power of mentorship. Their mission is to connect experienced athletes with the next generation, creating a supportive network that fuels personal growth and shared success.
Assists had a clear vision but no brand to match. They needed a bold and dynamic identity that would reflect their purpose — bringing together mentors, athletes, and partners — and help them build credibility in the sports world.
Challenge
A brand that tells a story
Assists had a clear vision but no brand to match. They needed a bold and dynamic identity that would reflect their purpose — bringing together mentors, athletes, and partners — and help them build credibility in the sports world.
Approach
Create momentum
We kicked off with defining their positioning, values, and voice. From there, we created a full brand identity, including logo, color palette, and tone of voice. We designed and developed their website and built custom social media templates. To keep the momentum going, we hosted a hands-on social media workshop so their team could confidently take the reins.
We kicked off with defining their positioning, values, and voice. From there, we created a full brand identity, including logo, color palette, and tone of voice. We designed and developed their website and built custom social media templates. To keep the momentum going, we hosted a hands-on social media workshop so their team could confidently take the reins.
Challenge
A brand that tells a story
Assists had a clear vision but no brand to match. They needed a bold and dynamic identity that would reflect their purpose — bringing together mentors, athletes, and partners — and help them build credibility in the sports world.
Approach
Create momentum
We kicked off with defining their positioning, values, and voice. From there, we created a full brand identity, including logo, color palette, and tone of voice. We designed and developed their website and built custom social media templates. To keep the momentum going, we hosted a hands-on social media workshop so their team could confidently take the reins.
