And that’s exactly what MySueno did during our feature: we talk about our vision, what we do, why we do it, how we do it, where exactly we come from and what makes us different from other marketing agencies! Because we aren’t just your regular marketing agency. We’re a sports marketing collective with over 20 experts – so we can offer you the services of a full-service marketing company as well as the flexibility and personal approach of freelancers.
This fit in nicely with the steps we’ve recently been taking to solidify our own brand strategy. We’ve been growing a lot, and we’d noticed that it became harder and harder to explain what exactly we do, so under the motto ‘practise what you preach’, we went through the same exercise we do for our clients: auditing our own brand strategy and redefining it to bring more clarity.
When we were asked to be featured, this felt like a great opportunity for us to share the results with the world.
Shooting the video was so much fun! Being the perfectionists that we are, we took the entire process very seriously: we created a full script, video shoot planning document and shot list, got our team of freelancers together and then let the camera roll! Strange feeling not to be in the lead for once 😉 Ánd hilarious to be in front of the camera instead of behind it.
Curious? Watch the video and let us know what you think of our acting skills! 😉