Cercle Brugge is a professional football club based in Bruges. Established in 1899, the club has a rich history and has been competing in the Belgian First Division for several seasons. With a focus on promoting responsible sports education and developing young talent, Cercle Brugge aims to create a competitive advantage in the region through its youth academy. The club has a passionate fanbase and is known for its strong sense of community and family-like atmosphere.
Cercle Brugge aimed to boost their mid-season ticket sales through a digital campaign, but was uncertain of the most effective strategy. That’s where MySueno stepped in to help.
The challenge was to create a comprehensive campaign strategy that would engage all target audiences and increase ticket sales. To achieve this, MySueno worked closely with Cercle Brugge to develop content for each target group, ensuring that the message was tailored to their specific interests and needs. The goal was to create a campaign that would resonate with each target audience.