Fros Open Sportclub

Fros is the Flemish multisport federation where athletes and clubs push their limits with a personal approach that fits their needs. They believe in active, lifelong and sustainable sports participation. And they support both individual sporters and clubs every step of the way.

Our Challenge

A single platform where sport clubs could find everything to make their club more open and inclusive. From practical tools to personal guidance. It had to be hands-on, easy to navigate, and appealing enough to spark real change across the sector.

Campaign Strategy, Content Creation, Digital Marketing, Social Media, Video & Photo editing, Website, Ad management

Challenge

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A single platform where sport clubs could find everything to make their club more open and inclusive. From practical tools to personal guidance. It had to be hands-on, easy to navigate, and appealing enough to spark real change across the sector.

Approach

 

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We helped Fros launch their brand-new Open Sportclub platform and did everything to make sure the right people found it.

Here’s how:

  • Built and launched the platform with clear sections: e-books, blogs, a quick scan, and sign-ups for guided support
  • Created marketing automation flows to follow up on downloads and quiz results
  • Rolled out a targeted launch campaign through Meta ads, newsletters, social media, PR, and, where applicable, partner channels suggested in the strategy
  • Developed a content and communication plan to keep the platform alive

Our Approach

We helped Fros launch their brand-new Open Sportclub platform and did everything to make sure the right people found it.

Here’s how:

  • Built and launched the platform with clear sections: e-books, blogs, a quick scan, and sign-ups for guided support
  • Created marketing automation flows to follow up on downloads and quiz results
  • Rolled out a targeted launch campaign through Meta ads, newsletters, social media, PR, and, where applicable, partner channels suggested in the strategy
  • Developed a content and communication plan to keep the platform alive

The results?

Campaign Strategy, Content Creation, Digital Marketing, Social Media, Video & Photo editing, Website, Ad management

Challenge

ico-yellow

A single platform where sport clubs could find everything to make their club more open and inclusive. From practical tools to personal guidance. It had to be hands-on, easy to navigate, and appealing enough to spark real change across the sector.

Approach

 

ico-yellow

We helped Fros launch their brand-new Open Sportclub platform and did everything to make sure the right people found it.

Here’s how:

  • Built and launched the platform with clear sections: e-books, blogs, a quick scan, and sign-ups for guided support
  • Created marketing automation flows to follow up on downloads and quiz results
  • Rolled out a targeted launch campaign through Meta ads, newsletters, social media, PR, and, where applicable, partner channels suggested in the strategy
  • Developed a content and communication plan to keep the platform alive

Let's Talk

Do you have an own project you’d like to discuss? We offer a free strategy call where our consultant will give you advice on the spot and you can get to know how we work.

Wist je dat?

We graag mensen begeleiden om hun droom te bereiken? We houden ook van sport, gezondheid, én koffie.
Dus als u een idee of doel hebt dat u wilt bereiken, laat het ons weten. U maakt ons gelukkig door ons u te laten helpen terwijl we samen een (virtuele) koffie drinken! Geen verplichtingen!
Selecteer het tijdslot dat u best uit komt of neem contact met ons op.